Enterprise Software
for Pharma Enterprises

In the high-stakes world of pharmaceutical distribution, "close enough" isn't good enough. Medico SG is a powerhouse enterprise solution designed to bridge the gap between Corporate Office Marketing strategy, Warehouse execution and Field Force activity. We transform your supply chain from a cost center into a compliant, high-velocity engine.
The Power of Four: End-to-End Control
Order & Allocate
Evolve from manual spreadsheets to Rule-Based Allocation. Set annual plans while field users submit requests via a responsive web interface.
Receive
Master warehouse with GRN digitization, image capture, returns handling, and automated bin allocation.
Fulfil (Deliver)
Ensure efficient delivery with cold chain, auto-dispatch, GST integration, and consignment tracking.
Monitor
Real-time analytics for stock visibility, consumption patterns, and compliance tracking.

Strategic Allocation Intelligence
Discard the "one size fits all" approach.
| Monthly Routine | Doctor-Led Pull | Event Logistics |
|---|---|---|
| Auto-prompts quantities from approved plans | Upload doctor request letters | Emergency & meeting supply workflow |
| Clone previous allocations | Full audit trail with POD | Venue & date targeting with alerts |
The "Pencil-to-Warehouse" Workflow
- Smart Entry: Assistants and Brand Managers define plans
- HQ Allocation: System calculates allocations
- H.O. Controls: Approval and push to warehouse
- Warehouse Precision: Final adjustments and dispatch
Starget+ Integration: Your Field Force, Supercharged
- Real-Time Reconciliation across field staff
- Performance dashboards for every SKU
- Tour plans, expenses, and tracking
- Instant sample handover logging
Medico SG vs. Traditional ERP
| Feature | Traditional ERP | Medico SG |
|---|---|---|
| Allocation Logic | Manual or flat | Rule-based intelligent allocation |
| Field Access | Complex, desktop-based | Mobile-first design |
| Compliance | Basic tracking | Digital proof & audit readiness |
| Logistics | Standard shipping | Cold chain & emergency workflows |
| Visibility | Warehouse only | Field-level tracking |
| Approvals | Slow & manual | Fast optimized workflows |
| SFA Integration | Custom costly builds | Native integration |
The "Leakage" Gap
In traditional systems, 30–40% of promotional ROI is lost due to lack of visibility between warehouse and doctor. Medico SG treats field reps as "mobile bins", closing this gap completely.
Key Advantages
- Reduced manual effort with automation
- Zero-error GRN with barcode & image verification
- Strategic consolidation of company-wide plans
Compliance
TDS Section 194R checks and reporting

